Vision and Mission

Our vision

Everyone enjoys digital games, and everyone benefits from computer and video games. We want to make Germany a globally leading location for the entertainment medium of the 21st century.

Our mission

Our mission is to be the best possible representatives of the German computer and video games industry. As the key point of contact for representatives of politics, the media and society, we provide answers to any and all questions about digital games, covering everything from the conditions for developer studios in Germany and youth protection laws to market data. We do public relations and lobbying work for the industry and the medium of games as a whole, cultivate networks, organise and support the most important industry events and serve as a proactive service provider for our members. In partnership with our members, the BIU team helps to shape the future of our medium in Germany.